Last updated: 3 October 2026
Weekly newsletter
If you sign up for Nelly’s weekly newsletter, we collect your email address and, if you choose to provide them, your first name and segment. We use this information to send the weekly note and manage your subscription.
We use double opt-in: you are not subscribed until you confirm your email address. Every newsletter email includes an unsubscribe link. Our email provider, Resend, processes these details on our behalf to send confirmation and newsletter emails.
Submitting the newsletter form after choosing to sign up also sets a separate first-party cookie, nelly_newsletter_consent, for up to 12 months to record that choice on this device. It is separate from Cookie settings and does not enable analytics or marketing cookies. We clear it when you unsubscribe.
This policy explains how SHAPEUP THE FUTURE OF SPORT COACHING SERVICES L.L.C S.O.C, operating the personal brand of Nelly Ilyasova (“we”, “us”), collects and uses personal data through nellyilyasova.com. We are the controller of that data. Contact: hello@nellyilyasova.com, Dubai, United Arab Emirates. The source and campaign that brought you to this site are recorded with an enquiry.
What we collect
- Details you give us in the enquiry form: name, email, WhatsApp number, Instagram handle, city and country of residence, the trainings and cities you are interested in, your Lagree background and certification year, studio details if you want to host a training, hotel or company details and group size for private groups, any message, and the exact text of any optional email consent you give.
- Your email address if you join the Master Longevity list.
- Basic technical data needed to run and protect the site, such as your browser type and the pages you visit.
- An anonymous record of your cookie choice: a random consent ID, selected categories, policy version, page path and banner language. It does not include your IP address, name, email address or user-agent.
Why we use it
- To reply to your enquiry about the trainings you asked about, by email or Instagram DM.
- To honour your optional email consent: “Send me Nelly's weekly note on how the body works, training news and dates by email. I can unsubscribe at any time.”
- To organise training dates, groups and host studios.
- To keep the site secure and working.
We rely on your agreement to respond to enquiries, your separate optional consent for the weekly note and training news and dates by email, and our legitimate interest in running and protecting the site. You can withdraw email consent at any time.
Who we share it with
Only with the services that help us run this site and reply to you, such as our hosting provider, Google Workspace (where enquiries are stored) and our email provider. Where a training is held at a host studio, we share the details needed to register you there, only with your agreement. We never sell your data.
With your agreement where required, we may share your email and phone number in securely hashed (encrypted) form with advertising platforms such as Meta and Google, to show our trainings to people with similar interests and to measure campaigns. You can object at any time by emailing hello@nellyilyasova.com.
When you allow Marketing in cookie settings, this site uses the Meta Pixel for ad measurement and remarketing. It may use Meta cookies _fbp and _fbc, which can remain for up to 90 days. After a successful enquiry, the Pixel sends a standard Lead event containing only your selected training interest or pillar (content_category), not your name, contact details or message. The Pixel loads only after Marketing consent; withdrawing that consent stops it and deletes _fbp and _fbc.
International transfers
Our service providers may store data outside your country. We use providers that apply recognised safeguards for international transfers.
How long we keep it
We keep enquiry data for as long as you want to hear about trainings, and for up to 24 months after our last contact with you, unless the law requires longer. Anonymous cookie-choice records are kept for 24 months from the recorded choice. You can ask us to delete enquiry data sooner.
Your rights
Depending on where you live, including under the UAE Personal Data Protection Law, the EU and UK GDPR and the Saudi Personal Data Protection Law, you can ask to access, correct, delete or restrict your data, object to its use, receive a copy, and withdraw consent. Write to hello@nellyilyasova.com and we reply within 30 days. You can also complain to your local data protection authority.
Security
Access to enquiry data is limited to Nelly and her team, protected by secure accounts.
Changes
We may update this policy. The date at the top shows the latest version.